BackLush Learning | Storytelling. Andrew Paine with Marsha Shandur
Lush Learning | Storytelling. Andrew Paine with Marsha Shandur
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Lush Learning | Storytelling. Andrew Paine with Marsha Shandur

The suggestion that ‘Storytelling is data with a soul’ kicks off a fascinating conversation with YesYesMarsha's Marsha Shandur and Lush’s Andrew Paine on the art of helping people tell captivating stories. Drawing on her past experiences Marsha discusses the importance of empathy, chronology, action, strong beginnings and how you sometimes need to 'murder your darlings' in order to be…unforgettable.